Part 2: User identification at Smart Digital – Know-how and best practices
In the second part of our series, we review how companies in the future can capture user behavior and use it to personalize the user experience. In the first part of our blog, we have shown and…
Part 1: User identification without cookies – What is the future of data-driven marketing?
In the first part of our series, we discuss how companies in the future can capture user behaviour and use it for data driven marketing and real-time personalization. Part 1 – What are the…