”How will my business develop tomorrow?” – The CMO Marketing Dashboard becomes predictive
Marketing is nowadays more straightforward than ever before. Marketing tools and platform solutions provide real-time insight into the status quo of plans, budgets, and campaigns. Consumers’…
2020 – Marketers must reorganize
As occurs every year, the marketing community is starting 2020 with new ideas, ambitious plans and a lot of speed heading into the next 12 months. The spectrum of topics is as varied as the list of…
The trend towards personalization in content continues
Regardless of whether it is a company or e-commerce: The user experience that picks up the customer individually, orchestrates them in real-time and on all channels, decides whether they buy or not.…